The emergence of the on-demand economy has revolutionized the way people access services. With a simple smartphone tap, consumers can order groceries, book a ride, or even hire a plumber. This trend has increased the super app phenomenon, which provides various services in one platform. Justine is one super app that has taken Dubai by storm, offering a range of home services, from cleaning and maintenance to beauty and wellness.
The success of JustLife is a testament to the growing demand for convenient and accessible home services. The app's user-friendly interface and wide range of services have made it a go-to platform for busy residents looking for quick and reliable home services. This has led to the app's impressive growth in the UAE, with thousands of registered service providers and millions of satisfied customers.
If you are considering developing home services super app like JustLife, there are several essential steps you need to take. Firstly, it's crucial to understand the market and identify the gaps and opportunities your app can fill. This involves researching your target audience, understanding their needs and preferences, and analyzing your competitors' strengths and weaknesses.
Once you clearly understand the market, you need to identify the right features and functionalities for your app. This includes deciding on the services you want to offer, the payment and booking systems, the user interface and experience, and the marketing strategies to promote your app.
Building a strong team of experienced developers, designers, and marketers is also essential for the success of your home services super app. Finally, launching your app and promoting it effectively to your target audience will help it gain traction and establish itself as a market leader.
If you are an entrepreneur or a business owner looking to tap into the home services market, developing home services super app like JustLife can be a lucrative opportunity. This guide will take you through the essential steps in creating a home services super app, including understanding the market, identifying the right features, building a strong team, and launching your app successfully. By the end of this guide, you will clearly understand what it takes to create a successful home service super app that can compete in today's market.
JustLife is a home service super app that operates in Dubai, UAE. It offers a wide range of services, including cleaning, maintenance, beauty, wellness, and other home services, all in one platform. JustLife aims to provide convenience and accessibility to its customers by offering a hassle-free booking and payment system, an easy-to-use interface, and a reliable network of service providers.
The app allows users to book services quickly and efficiently, tracking service providers' locations and estimated arrival times. Users can also rate and review service providers after each service to ensure quality and accountability. The app is available for Android and iOS users, and registration is free for service providers and customers.
JustLife has gained significant success in the UAE, with a growing number of registered service providers and satisfied customers. The app's user-friendly interface and range of services have made it popular for busy residents looking for quick and reliable home services.
To develop an app like JustLife, you should consider including the following features:
Overall, these features will provide a comprehensive and convenient home services solution, making it a popular choice among busy residents in Dubai.
A successful home services app needs a sustainable business model to scale and remain profitable. Here are the most effective monetization strategies:
The most common model — the app charges a commission (e.g., 10–25%) from service providers for every completed booking. This aligns earnings with performance and keeps the platform lean.
Offer subscription-based premium memberships for:
Customers: To access exclusive offers, discounted rates, or priority booking
Service providers: To get more visibility, instant payouts, or analytics tools
Charge a small flat fee per booking (e.g., AED 5–15) as a convenience or delivery charge, especially for urgent or specialized services.
Allow service providers to pay for featured spots, better rankings in search, or in-app ads to boost visibility.
Once the app is stable, license the platform to other businesses in different cities or countries as a white-label solution.
Integrate value-added services like selling cleaning products, home maintenance tools, or home insurance directly through the app.
The demand for home services in Dubai and across the MENA region is soaring due to a mix of urban lifestyles, high smartphone penetration, and growing preference for on-demand convenience.
High Disposable Incomes: UAE residents frequently outsource cleaning, maintenance, salon, and wellness services.
Time-Constrained Urban Population: Residents prefer booking professionals rather than managing chores themselves.
Government Support for Digital Transformation: Dubai’s smart city initiatives promote tech adoption in everyday life.
Increased Trust in On-Demand Platforms: With strict regulations and better vetting, people are more confident using service apps.
Developing home services super app like JustLife in Dubai can be a complex process, but here are some general steps you can take to get started:
Building home services super app like JustLife in Dubai takes time, effort, and expertise, but by following these steps, you can create an app that meets the needs of your target audience and delivers a valuable service.
Building a home services super app like JustLife in Dubai will cost you AED 70,000 to AED 200,000. Depending on your feature requirements, it may vary sometimes.
Royex Technologies- the leading mobile application development company in Dubai, can help you structure various websites & mobile apps at the most affordable price. Having detailed app requirements will give you an exact idea about the app’s cost. You can contact us for more information about making an iOS and Android mobile application.
At Royex Technologies, we specialize in building high-performance, scalable on-demand service apps tailored to the GCC and MENA region.
✅ Deep Expertise in Super App Development: From on-demand delivery to marketplace platforms, we’ve built it all.
✅ Customized & Scalable Architecture: We tailor the app for your business model with multi-role support and real-time booking flows.
✅ Integrated Features: From GPS tracking to payment gateways, chat, ratings, scheduling, push notifications, and analytics.
✅ Advanced Tech Stack: We use the latest frameworks and tools like Flutter, React Native, Node.js, Laravel, Firebase, and AWS for stability and performance.
✅ Post-Launch Support & Maintenance: We ensure your app stays bug-free, fast, and up-to-date after launch.
✅ Dubai-Based with Regional Experience: We understand local market needs, legal requirements, and user expectations better than anyone.
Q1: How much does it cost to develop a JustLife-style super app?
A: A basic version can start from AED 70,000 to AED 200,000, while a feature-rich super app can cost AED 400,000+, depending on features, tech stack, and scope.
Q2: How long does it take to develop the app?
A: Development typically takes 4 to 8 months, including design, backend, testing, and deployment.
Q3: Can the app support multiple services like cleaning, salon, and AC repair?
A: Yes. We build modular systems allowing you to manage multiple categories, service providers, and pricing models.
Q4: Will the app support real-time tracking and notifications?
A: Absolutely. We integrate real-time location tracking, status updates, and push notifications to keep users informed at every stage.
Q5: Can Royex help with branding and launch strategy?
A: Yes. In addition to development, we offer UI/UX design, branding, marketing strategy, and launch support to ensure your app gets the traction it needs.
Royex Technologies has been in the business since 2013 and has competent team members who have been developing projects for more than 300 clients worldwide. We specialize in responsive web development, mobile app development, CRM integration, AI solution for website & mobile applications, and many more. Check our website and portfolio to see our previous works. Contact us via email at info@royex.net or call us at +971566027916 with your requirements; only then we can tell you the development cost precisely.